Wichita Falls

Global Reservations and Lead Generation

Central Reservation System

  • Provides the highest level of connectivity available, with a secured worldwide GDS chain code (LP)
  • Seamless Technology, Open Travel Alliance (OTA) compliant
  • 24/7 State-of-the-Art Call Center; U.S.-based
  • Third-party Internet website distribution
  • Enhanced reporting services


Brand Website Direct Booking Engine

  • Lexington Brand Website (www.LexingtonHotels.com) is the lowest cost Internet distribution channel
  • The Lexington brand drives bookings to this channel through comprehensive search engine marketing strategies, including organic search, paid search (PPC), local search, meta search (e.g., Kayak, SideStep, etc.), mobile search, Web 2.0 search (e.g., TripAdvisor), e-mail marketing, online sponsorships, display advertising (e.g., banners), strategic linking, customer segment, and feeder market initiatives.
  • Each hotel's listing on the brand's website is enhanced with rich visual media at no cost to members, allowing them to compete more effectively on the Internet. Photos are distributed to all channels to offer an improved conversion rate (professional quality photos and virtual tours for each member property)
  • Consolidated site for Lexington Inn and Lexington Hotel to maximize return.


Worldwide Travel Industry Sales and Lead Generation

  • Representation at all major domestic and international travel industry shows (individual member participation is available)
  • Brand membership in all key associations: NBTA, HEDNA, SGTP, ASTA, ABA, and others
  • Extensive relationships with Consortias, Travel Management Companies, Tour Groups, Travel Agents and Wholesalers
  • Groups & Meetings Account Manager to work one-on-one with member properties
  • Online Booking Request for Proposal (RFP) for Sports Groups, Groups and Meetings and Business Travel


Lexington Collection of Hotels, Inns, Inns & Suites

Full Service with Food and Beverage		 Lexington Collection of Hotels, Inns, Inns & Suites

Select Service with limited Food and Beverage